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Wedding Photography Pricing Mastery
Introduction
Course Overview (2:41)
Wedding Photography Pricing Principles
#1: Your Price Should Have Nothing To Do With Your Costs (3:18)
#2: Your Price Should Have Nothing To Do With What You'd Personally Pay (1:28)
#3: Weddings Are Not Scalable, So Charge As Much As Possible (1:57)
#4: Packages Work (2:26)
#5: Don't Have Too Many Packages (1:09)
#6: List Your Highest Priced Package On Top (1:40)
#7: Don't Include Too Much "Stuff" In Your Packages (1:33)
#8: Put Your Starting Price On Your Website (2:03)
#9: Be Confident In Your Prices (4:03)
#10: It's All About That Middle Package (1:15)
Section Wrap-Up
Determining Your Starting Price
Section Overview (1:27)
Base Price Discovery Exercise (2:52)
When To Raise (or Lower) Your Prices (4:22)
Creating Your Packages
Your Base (a la carte) Package (2:44)
Your Middle Package (4:53)
More Thoughts On Your Middle Package
Your High End Package (3:30)
Sample Packages
Best Practices
Why You Should Use Album Credits (1:57)
Spreads Versus Pages (1:05)
Package Names (1:11)
The Down Payment (3:32)
Course Wrap-Up (2:29)
Teach online with
Sample Packages
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